Despite the popularity of its first SUV, the F-Pace, Jaguar has seen its registrations drop by nearly 27% from just over 13,000 in the first quarter of 2017 to 9,709 in the same period this year.
As it has been ever since the takeover by Tata Motors, Jaguar is well behind its partner brand. Despite a near-20% decline of its own, Land Rover has still achieved about two and a half times as many registrations as Jaguar has in this period.
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